The Advertising365.com network started out life in 2008 as a popup-ad network and quickly grew to connect over 5000 publishers delivering ad-content in 35 countries around the world and after the recent acquisition of both ClickServe and Interserve followed by the merging of all three networks, Advertising365 is looking forward to seeing its rapid growth continue into 2016 and the roll out of its brand new platform to give both publishers and advertisers a full suite of tools to efficiently manage their campaigns.
The concept of the network is really simple in that it provides a platform to connect publishers with advertisers, where advertisers can pay for each click that their ads receive through the network.
Advertisers have the ability to target specific audience categories, countries, languages, keywords, day parting and of course adjust prices paid for the clicks on the fly to ensure maximum return on investment whilst maintaining competitiveness within the network.
Publishers receive a sliding scale percentage of the click price paid by the advertisers that they deliver ad-content for with the more clicks produced, the higher the percentage received each month.
A complex algorithm ensures that advertising campaigns which are competitive and likely to reward publishers with price value for their traffic maintain a high profile and security system has been installed and continues to be developed to ensure the integrity of the network for advertisers and publishers alike.
Clearly a huge undertaking for a small network that is taking on the Google Adwords product which as we all know is less than attractive for small publishers and can cost advertisers an arm and a leg, Advertising365.com is making the network advertising approach a much simpler solution to understand and manage.
Take a look for yourself at www.advertising365.com
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