Published 24.11.2025 Author: Karl Richard Category: Affiliate Industry News
Football is a popular method for attracting more traffic and allows a short term hook however if you use it as your primary method for acquiring players it can fall short especially with the short term sponsoring of the regions football teams. With market experts expecting the restrictions around the marketing and the entire Brazilian gambling affiliate industry to become even more strict and more heavily regulated it leaves a demand for affiliates to find new methods for reaching players within this already heavily regulated market. They are managing to maintain players better by offering better loyalty programs in order to create and sustain as many long term customers as possible for these brands and affiliate programs.
There are a few trends that many regional and industry experts believe are likely to happen in 2026 for the Brazilian affiliate gambling industry. These are expected to cause an increase in the number of local casinos as regional partners begin to realize the growth and expansion of the industry as a whole they are far more likely to begin investing in their own authentic casinos. Regional partners are better able to understand and meet their customers needs especially as they are able to convey their advertising more appropriately as they are able to better communicate with and understand the social customs of the Portuguese speaking locals.
Another likely trend is expected to be the increase in the number of customers who are migrating over from the football advertising as the younger audience matures and are more likely to support their teams sponsors, if affiliates are able to tap into the strong loyalty that is found among football supporters. Especially as they are heavily likely to support the sponsor and the local businesses supporting their local and favorite football teams.
Finally enforcement is likely to increase even further pushing customers further away from the grey market businesses and sites and directing them towards the more heavily regulated and restriction compliant licensed brands. This is likely to incentivize brands to gain licenses in the region if they wish to continue to be able to operate in the Brazilian eco system and continue to reap the reward from this well rated and hype deserving sector of the gambling industry. It truly is a hidden gem that many are now flocking to, so that they are able to capitalize of this new wave of regulated and sustainable gambling in the region.
In summary, keep an eye out on the development of this every expanding sector of the gambling industry and it can be especially beneficial for sites with plenty of knowledge in the region and is best suited to those sites with plenty of Brazilian traffic. The sports betting is a popular method for introducing customers to your advertised sites, the casinos themselves are continuing to gain traction and gain more visits from local players as more are beginning to go to the casinos and not just sports betting. It’s definitely a market to look into especially for affiliates that have strong sports betting and casino programs.
Published 24.11.2025 Author: Karl Richard Category: Affiliate Industry News
Social media influencers in particular are becoming more and more popular among affiliates with most of the campaigns paying off and allowing them to increase their sales figures. This is allowing more affiliates than ever the ability to expand upon their marketing and allowing them to convert more and more customers having an incredibly positive impact on their revenues through their affiliate marketing campaigns and their affiliate links used with social media influencers.
Other programs such as loyalty and rewards are also having an increasingly popular effect on the revenues of the affiliates who are set to use them to their continued benefit. This is allowing affiliate programs an easier time scaling their programs so that they are able to better use multiple traffic sources to benefit from and increase the traffic they are sending to their respective targets.
Finally affiliate marketing programs are also making good use of email marketing campaigns and are increasing their spending on this marketing source. This is allowing them to offer personalized marketing material to customers at an easily scalable system as it simply requires them to build a database in order to have a platform that they are able to market to.
These programs and alternative traffic sources are allowing affiliates to better reach a broader and larger market allowing them to rapidly expand their affiliate platforms and generate generous revenue models that allow them to dominate their respective field in the cyberspace if they are able to properly utilize them. They are also allowing affiliates to offer more personalized and increasingly effective marketing materials to their customers through the use of social media and influencers. This is allowing them to more specifically target their customers so that they are more likely to receive marketing information and materials that are suited to their personal preferences.
In conclusion, social media and email marketing is making a wave through the affiliate marketing industry as it allows for better and more specific targeting for the affiliates when targeting customers to advertise to. As more and more companies are beginning to use these methods they are likely to become more popular and widespread so having a good insight could be essential for affiliate marketing in the future as the internet continues to evolve.
Published 24.11.2025 Author: Karl Richard Category: Affiliate Industry News
Partners currently established with their current UK and Ireland affiliate platforms have been told to contact with their affiliate managers so that they are able to join the flutter global affiliate program that is set to take over Bet Fair’s UK and Ireland affiliate programs. This is set to have been completed by the 1st of July 2025 and should allow the business to improve the running of their UK and Irish affiliate programs so that both the affiliates and the affiliate managers are able to operate in a better capacity due to the centralization and incorporation into flutters global affiliate program.
As flutter’s sub brands such as Paddy Power and Sky bet continue to further complicate their operations in the UK gambling industry they are seeking to centralize the affiliate programs for all of these brand so that they are able to operate in a more efficient manner. By merging all of their sub brands into their global affiliate program they are aiming to reduce the compliance costs they are having to pay so that they are able to continue operating in the UK market this would allow the brand to save money simply by consolidating their brands into their global brand so that they are able to minimize their operating costs.
In summary, this move is set to reduce the outcomings that flutter are having to pay as UK regulations become even more strict and compliance fees are totaling at more than 150 million euros this has led to the company to seek to reduce their outgoings by consolidating their affiliate platforms to allow for better and easier centralized management by their global brand.
Published 05.05.2022 Author: Alison Davis Category: Affiliate Program News
Cyber Software operates a unique Affiliate Program that enables you to refer customers to any of the Cyber Software affiliate platform software products or service solutions from which you will generate lifetime commissions for the customers that you refer. Cyber Software supply affiliate program management software to the gaming, financial, retail and multi level marketing industries.
Not only do we supply our affiliate program management software to clients around the world but of course, we use our own affiliate software to power our affiliate program. You get to use the same platform that our clients use.
Many of our referred customers have been with us for more than a decade, generating commissions for our affiliates every month. Our software products, solutions and customer service is second to none so our affiliates that refer quality customers benefit from long standing commission revenues.
From a user-friendly back office you can create unlimited tracked campaigns, report your ad displays, clicks, customers and commissions in real time and generate in-depth reports to help you maximize your earnings. We provide you with amazing advertising materials, banners, social media ads, text links and a whole host of incredible features from our platform to make your marketing convert and enable you to fine tune for the best possible efficiency.
Commissions are paid every month via bank transfer, paypal, bitcoin and more. Our experienced affiliate managers are on hand to assist you every step of the way and our affiliates benefit from using our very own award winning affiliate program software.
Published 26.04.2022 Author: Mike Rathbone Category: Affiliate Program News
The brand new affiliate platform is supplied by Network Media's ERASS product. Second to none in the market, ERASS comes with all the features and functionality for professional affiliate marketers to create unlimited named referral campaigns and use a plethora of marketing materials to refer and track all activity. Detailed reports enables affiliates to view detailed productivity and fine tune their marketing activity to maximize their return on investment.
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Published 08.10.2021 Author: Karl Richard Category: Affiliate Industry News
The regulator has listed a number of measures that video-sharing platforms such as TikTok, Twitch and YouTube must follow in order to protect their users. These online-based giants will be ordered to take “appropriate measures” to protect users on the platform from content that is related to child sexual abuse, terrorism and racism. The action of Ofcom came following results of research showing a third of users have seen hateful content on these sites.
The video sharing platforms will be required to both provide and enforce clear rules for the content that is uploaded to their site. In addition to this, the reporting process must be streamlined and be as easy as possible. The final demand is that adult content must be restricted with robust age verification.
A number of companies, including those mentioned will be watched carefully, with any offenders being fined. Ofcom have promised that next year they will release a report which will determine if and how these regulations have been implemented.
The affiliate marketing industry may benefit from these new regulations, as it will allow for a number of brands to feel confident having affiliates who primarily use video sharing platforms to promote products.
Published 08.10.2021 Author: Daniel Martin Category: Affiliate Industry News
Without revealing its source of information, the MGA’s Sports Integrity Unit will now inform licensees of any suspicious betting activity related to any event or promotion they may be having.
The MGA stated the changes are intended to allow the betting sector to be more informed and to allow better monitoring and evaluation of sports betting risks.
The MGA said: "One of the Malta Gaming Authority’s commitments is to take a proactive approach in managing sports betting integrity with the aim of addressing the threats posed by match-fixing and malicious sports betting. In this regard, the Authority’s Sports Betting Integrity department continuously seeks ways of improving monitoring and reporting capabilities across the wider Maltese sports betting sector."
Published 07.10.2021 Author: Daniel Martin Category: Affiliate Industry News
A survey by Geopoll was carried out in 2017, which found that Kenya has the highest number of youths engaging in gambling in sub-Saharan Africa, with an estimated 76% of the population being involved.
The survey also revealed that Kenyan youths also placed more bets in comparison to other sub-Saharan countries, spending an average of 5,100 Kenyan shilling or $50. The majority of bets were placed on various football events.
In an interview, Waithera Chege said: “I have observed the operations of betting and gaming establishments in the county for a while now. I believe something must be done to curtail the hours spent in these establishments by our youth if we are to secure our future as a county.”
“I shall be proposing that the county and National Licensing Board limit the operating hours of these establishments so as to help protect productive hours among the citizenry and avoid wastage of time by some of our youth who are sadly now addicted to gambling and spend a lot of time at these establishments.”
Published 07.10.2021 Author: Stephen Category: Affiliate Industry News
Although Connecticut’s two Native American tribes have already started offering in-person sports bets, all other sources, including online, Lottery, and
Kaitlyn Krasselt, a spokesperson for the Department of Consumer Protection, said: "We are still working to finalize the details of the state-wide online and retail launch of sports betting, and we are working with the licensees to ensure their platforms are certified and in compliance with the regulations prior to launch. As such, no date has been set but we do not anticipate it to be a lengthy delay."
Published 06.10.2021 Author: Jake Category: Affiliate Industry News
In addition to in-person sports betting going live, the Louisiana Lottery is expect ed to launch both online and mobile sports wagering, however this
The chairman of the Tunica-Biloxi tribe, Marshall Pierite said: “As a native Louisianan and Chairman of the Tunica-Biloxi Tribe of Louisiana, I am thrilled to help usher in sports betting to our state.”
A number of sports events will be eligible for betting, including sports on the professional, Olympic and collegiate levels. However, the bill made it clear that high school sports and competitive video game matches are completely off-limits. Although the high school matches being off limits, it is surprising that the state are against eSports considering the nature of this growing market.
Published 06.10.2021 Author: Stephen Category: Affiliate Industry News
GamCare referred to a study from the British Gambling Commission which found that young people are most vulnerable when it comes to experiencing gambling harm "after achieving independence from parents". Almost one quarter of student gamblers are at some degree of risk from gambling.
GamCare make many efforts in an attempt to raise awareness of gambling harm involving students, including their
Alexa Roseblade, GamCare senior programme manager said: "During this time of transition many young people are entering environments where gambling can be the norm – but there’s a lack of knowledge on how to recognise gambling harm or know where to turn to for support."
"There are many key drivers that contribute to this issue amongst students – having more time, personal independence and financial freedom with easy access to overdrafts and loans can encourage increased gambling behaviours."
Published 05.10.2021 Author: Jake Category: Affiliate Industry News
The Awin study analysed over 20 million posts on Instagram, which include these hashtags and decided whether or not the hashtag was visible in the original post, or whether the user would need to expand the amount of text visible before they can see it. Across all of the posts checked, 76% of these posts had hidden one of the key hashtags from view.
It was found that 59% if creators
Interesting, as well as hiding whether a post is sponsored or not, many influencers were found to hide the brand name that they are promoting - whether this is a contractual oversight from the brands’ perspective or confidence that showing the product is enough to generate sales.
In the rules established by the Advertising Standards Association (ASA), it is stated that advertising hashtags “must be prominent enough that consumers will easily notice it” and that “burying a label in list of hashtags or placing it under the fold where consumers would need to click ‘see more’ won’t be sufficient”
We will have to see over the coming months whether or not the ASA will take any action based on the findings in this report and if it will be the brand or the influencer who will be held accountable.
Published 05.10.2021 Author: Stephen Category: Affiliate Industry News
Senate President Karen Spilka told the State House News Service that the chamber won’t consider sports betting this year unless it determines that it has the "bandwidth" to do so.
Governor. Charlie Baker said in a Tweet in September:
All those in favour of sports wagering are eager for legalisation, to prevent Massachusetts from losing money across its board. Neighbouring states such as Rhode Island, Connecticut, New Hampshire, and New York have all legalised sports wagering in some form.
Published 04.10.2021 Author: Jake Category: Affiliate Industry News
On Friday, Kansspelautoriteit (KSA), the local regulator said: “Due to a technical malfunction of Cruks, it is not possible for online providers, such as Holland Casino and Toto, to allow players on their websites. The cause of the malfunction has been identified. We are working hard to fix it.”
The following day, the regulator was pleased to announce the problem had been resolve and operators could begin the process of accepting players.
Regulating a gambling market usually comes with
However, through all these problems – the KSA have finally launched and with them, 10 legal operators in the country who are eager for new players and will be the perfect targeting ground for keen affiliates.
Published 04.10.2021 Author: Stephen Category: Affiliate Industry News
Facebooks competitors, TikTok, have designed their entire platform around the short-video content system, and after seeing such incredible success, Instagram very quickly followed suit. Facebook actually own
With Reels, creators are able to access a wide variety of creative video editing tools, such as music from the Facebook music library, your own filmed audio, and add any audio from your device. There are also augmented reality effects to take advantage of, a time and countdown to help your filming, you can alter the speed of your recording and stitch together multiple clips for use.
Regarding payment, they have launched a creator Reels Play “bonus”. The bonus will only pay creators who have been invited to the program based on the performance of their reels, which will be available on both Facebook and Instagram. However, this is only available in the US at the moment.
Published 01.10.2021 Author: Jake Category: Affiliate Industry News
The association argued that licensed gaming operators play an important role in making themselves known, in order to encourage players who already want to gamble, to choose a regulated operator. They insinuated that if licensed operators cannot advertise their products, players will end up going to offshore casinos.
Gustaf Hoffstedt, the secretary general at BOS said: “The reason why it is important that gambling takes place on
“BOS cannot come to any other conclusion than that the government’s both formal and public opinion outcomes against this form of gambling since the Swedish re-regulation in 2019 is reflected in the catastrophically low channelling of online casinos today.”
He additionally warned that both sport and journalism could suffer as a result, due to the amount of funding that gambling generates in sponsorships. “The same applies to the sports movement, which, thanks to sponsorship agreements, receives multi-million sums from gaming companies, in some cases multi-billion sums.”
Published 01.10.2021 Author: Stephen Category: Affiliate Industry News
In addition to this, they seek to improve assessments of creditworthiness, while EU member states will also be required to promote financial education and to ensure debt advice is readily available.
Camilla Rosenberg,
Published 30.09.2021 Author: Jake Category: Affiliate Industry News
Since the license application period opened in April of this year, the KSA reported that they had received 28 applications, meaning only a third have been approved ahead of the market’s launch. The number of applicants was actually lower than originally estimated, with the KSA anticipating around 40.
The regulators chairman, René Jansen has said that further licenses will be
René Jansen continued to say: “High requirements are imposed on a license, including in the field of addiction prevention and consumer protection, and the KSA tests rigorously.
Once the regulated market has been launched, the KSA has announced that they will be increasing their fines for unlicensed operators, following the governments instructions. The regulator recently fined Tipico a sum of €531,000 for offering illegal gambling in the country.
A new online gaming market is always exciting for affiliates, as it offers a number of brand new opportunities that have been untapped. Especially with the iGB Live affiliate event being hosted in Amsterdam this week, offering the first major event since before the COVID-19 pandemic.
Published 30.09.2021 Author: Stephen Category: Affiliate Industry News
Currently, 27 states have legalised sports betting, but it’s expected for a total of
As for sports betting and igaming revenue in 2021, Joseph Greff has estimated a revenue total of $8.3bn, up from $6.6bn. Sports betting is to account for £4.4bn of the revenue total and igaming will contribute £3.9bn.
With the pace of which the online betting and iGaming market within the US is rising, the prediction changes were more than necessary, according to Greff. He also said that the overall view is favorable, given the recent positive trends related to the NFL and college football, as well as the continued consolidation that may involve much more land-based operators with digital strategies and business models originating from daily fantasy sports.
Published 29.09.2021 Author: Jake Category: Affiliate Industry News
In addition to the above, they will also be enforcing some payment blocking measures, which would prevent payments to all gambling operators, other than the regulated state monopoly. The police will be provided with a list of blocked gambling companies which they will pass onto banks and other providers to add to a blacklist.
The Finnish Ministry of the Interior said that these changes would
The state owned operator, Veikkaus, has already introduced mandatory verification of identity for their slot games, however adaptations will need to be made to extend this to cover all forms of gambling. Currently the operator is advertising various slot games, but they must reframe if the new laws get passed.
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