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AOL Purchases Digital Advertising Firm Convertro for $100 Million

AOL, the former dial-up ISP, has reached a deal to buy Convertro a digital advertising firm who use data to track which ads result in purchases, known as marketing attribution.

Convertro, based in Santa Monica, California, was founded in 2009, based on technology developed internally for an e-commerce site. It counts several large companies, including Comcast, Intuit and Live Nation, among its customers.

The deal provides AOL with yet another ad technology firm to strengthen their online marketing platform. In August last year AOL acquired video advertising platform for $405 million. In March, AOL announced it's new integrated online ad platform called "One" combining all of the Ad companies into one unified service.

“AOL is making advertising easier for marketers and agencies, as well as publishers,” said Tim Armstrong, Chairman and CEO of AOL. “Our agreement to acquire Convertro demonstrates our continued commitment to bring efficiency to the advertising industry through automation and machine learning. Our focus on the AOL Platforms business has positioned AOL for growth as the trend around programmatic advertising continues to transform the industry.”


Winner Vegas Now Available at Winner Affiliates

Winner is proud to announce they’re latest creation, Winner Vegas. Winner Vegas brings all the attractions of the Las Vegas strip to players all over the world. The casino features all of the high-class entertainment and extraordinary flare which Las Vegas is famous for.

Winner Vegas offers Roulette, card games and slot games for their players. It is currently available in English, German and Russian with many more languages coming soon.

The sky is the limit when it comes to promoting Winner’s all new product and there’s no limit to the amount of revenue it can generate for affiliates.

Sign up to Winner Affiliates today to put Winner Vegas to work for you.


The Lucky Draw Returns for May at XM Partners

Following the success of the Lucky Draw promotion that took place throughout April, XM Partners have announced that it is returning for May.

This is the second chance for their affiliates to win one of the luxury prizes on offer that include a Luxury Holiday, an iPad Air, an iPhone 5S and $1000 Cash.

In order to be entered into the draw affiliates must Introduce 10 new clients throughout the month of May, with each making a deposit to their trading account and having a combined aggregated volume of at least 10 standard lots round turn transactions.

XM Partners are providing high quality banners in multiple languages and formats for affiliates to advertise this promotion to potential sub-affiliates.

Sign up to XM Partners today to start referring traders in order to qualify for the draw, and sub-affiliates who want to take part too.

01.05.2014 Now Available to Promote at EGaming Online

SlotsMagic, formerly JackpotParty is a brand new casino site with over 200 slot games available to play or download. is powered by SkillOnNet casino software and has the entire range of WMS Interactive slots plus all the in-house produced table games and exclusive Slots from SkillOnNet.

Kevin Cremer SkillOnNet European Product Manager commented that “SlotsMagic has turned out to be one of our most successful new casino launches ever. In just over 6 weeks we have 50,000 new members, given £1,000,000 in Bonuses and paid out over $1,000,000 in winnings.”

SlotsMagic has exclusive access to “Wicked Riches” a new slot game based on the Wizard of Oz featuring flying monkeys and the famous red shoes.

Sign up to EGaming Online today to start promoting

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